“They're still hungry, too.”

Luka Ivkovic — Brand Manager, Brand Strategist and Advertising Portfolio showcasing integrated marketing campaigns, brand strategy and creative work.

Jiffy Lube

jiffy does it

REFUELING TWO AD ICONS WHO KEPT US LAUGHING FOR DECADES

After 20 years of driving around, the internet had one lingering question: when did the Sonic guys ever stop for maintenance?

Our team knew it was time for an intervention.

To help Jiffy Lube break into culture, we reunited these beloved characters for a much-needed tune-up, proving that every great journey eventually requires a pit stop.

Results & RecognitioN

Luka Ivkovic — Brand Manager, Brand Strategist and Advertising Portfolio showcasing integrated marketing campaigns, brand strategy and creative work.
Luka Ivkovic — Brand Manager, Brand Strategist and Advertising Portfolio showcasing integrated marketing campaigns, brand strategy and creative work.
Luka Ivkovic — Brand Manager, Brand Strategist and Advertising Portfolio showcasing integrated marketing campaigns, brand strategy and creative work.
Luka Ivkovic — Brand Manager, Brand Strategist and Advertising Portfolio showcasing integrated marketing campaigns, brand strategy and creative work.
Luka Ivkovic — Brand Manager, Brand Strategist and Advertising Portfolio showcasing integrated marketing campaigns, brand strategy and creative work.
Luka Ivkovic — Brand Manager, Brand Strategist and Advertising Portfolio showcasing integrated marketing campaigns, brand strategy and creative work.
Luka Ivkovic — Brand Manager, Brand Strategist and Advertising Portfolio showcasing integrated marketing campaigns, brand strategy and creative work.
Luka Ivkovic — Brand Manager, Brand Strategist and Advertising Portfolio showcasing integrated marketing campaigns, brand strategy and creative work.
Luka Ivkovic — Brand Manager, Brand Strategist and Advertising Portfolio showcasing integrated marketing campaigns, brand strategy and creative work.
Luka Ivkovic — Brand Manager, Brand Strategist and Advertising Portfolio showcasing integrated marketing campaigns, brand strategy and creative work.
Luka Ivkovic — Brand Manager, Brand Strategist and Advertising Portfolio showcasing integrated marketing campaigns, brand strategy and creative work.
Luka Ivkovic — Brand Manager, Brand Strategist and Advertising Portfolio showcasing integrated marketing campaigns, brand strategy and creative work.
Luka Ivkovic — Brand Manager, Brand Strategist and Advertising Portfolio showcasing integrated marketing campaigns, brand strategy and creative work.

FAQs

Agency

BarkleyOKRP

Role

Campaign & Team Management

Client Communications

Media Partner Communications

Franchisee Communications

Competitive Analysis

Industry & Trend Reporting

Project Tracking & Organization

Asset Preparation & Delivery

Team

Project Management         

Anna Joseph, Dani Nolette Hessler

Account Management

Julie Barr, Jennifer Nasuti, Kate Svoboda, Luka Ivković​

Strategy   

Vaughn Allen, Payne Parker

​Social

Hannah Grubow, Ashley Zellers

Creative 

Berk Wasserman, Justin Smith, Geoff Hoskinson, Sue Salvi, Ryan Hizer, Casey Kovich, Sophia Schippers

PR

Taylor Spain, Dani Row, Maggie Stout

Production

Dan Watson, Jeremy Gilberto, Jordan Breindel

Next

We're All Strong on this Planet